Quality, Versatility and Efficiency sweeten appeal of khonburi sugar

Khonburi Sugar Plc (KBS) was established in 1965 by Tawil Tawintermsup under the name Nong Yai Industry Co Ltd in Chon Buri’s Nong Yai district, with a cane crushing capacity of 1,500 tonnes a day. Listed on the Stock Exchange of Thailand in May 2011, today KBS crushes more than 20,000 tonnes of cane daily and counts major companies including Coca-Cola among its customers. Executive director Issara Twiltermsup discusses the company’s strategy and outlook.What is KBS’s business model?

Issara: Helping cane farmers improve

KBS has one sugar mill with a crushing capacity of 23,000 tonnes of sugar cane per day located in Nakhon Ratchasima. We consider ourselves to be a high-quality manufacturer, especially in white and refined sugar, and we operate at very high production efficiency and flexibility in order to service our customers well.

Who are KBS’s customers?

The Thai government sets the domestic quota to ensure there is enough sugar to meet the country’s needs. Domestically we sell about 25% and it goes to customers in the beverage industry such as Coca-Cola. We also sell to the modern trade companies _ Tesco, Big C and MaxValu _ as an original-equipment manufacturer for them and to convenience stores _ Makro and 7-Eleven _ around our factory area. We export the remaining 75% to traders that usually lock up commitments a year in advance.

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